Karen Kramp
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How to change careers at 50

Learn how to start a new career at 50 by capitalizing on your knowledge and life experience online

A new career at 50 is not so unusual these days. But it can feel hard and be a stressful experience. Sometimes it is a choice because it is part of a self-development path. Sometimes it is forced by serious life changes such as divorce, unemployment, illness, or other family-related events.

Opportunities online

In this article, I will focus on the opportunities that I see relevant for people over 50 online. The reason is that I belong to this demographic myself. And actually, I was over 60 before I got started online. So please read on. You see, age is not a hindrance, it is an asset.

It is not too late!

I used to believe that my dream of building an online business was out of reach, but I'm here to tell you that it's never too late to make your dreams a reality. Even if you are a mature person like me, there are plenty of opportunities for you online. In fact, you can start a new career at 50 with no degree.

Build up at a steady pace

You can develop an online business based on your professional experience and your life experience. You are an expert. You just need to dig into your life experience and find what it is you can actually help other people with.

Furthermore, you can even learn to earn an income online as an affiliate marketer or start your own e-commerce business.

All these opportunities you can take with you into your retirement and believe me, there is potential for setting up income streams so you can top up your pension savings.

I recommend building up the skills at a pace that fits into your daily routines. Don´t get stressed or force it. The key is to work at a steady pace with the right mindset.

Learn while you earn

Personally, I combined a part-time job with my learning path. It has been and still is a truly positive experience. Filled with personal growth and a lot of new digital skills.

Introduction to my education platform

I will introduce you to the education platform for online solo entrepreneurs that I am part of. I will explain:

  • The business models that you learn about
  • The content of the starter program for beginners.

When it comes to the more technical parts the instructions are step-by-step. If you make mistakes (I have made plenty) there is always help to be found. The platform has all kinds of additional benefits and bonuses that come with the starter program. For example: "All you need to know about building your first website" (step-by-step guide), free hosting of website, affiliate marketing 101, e-commerce 101, technical support, live webinars, Q&A webinars about setting up websites and funnels, free pro version of website builder, website design and SEO tool.  And much more. If you find this interesting please go check out the presentation you can access just below.

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Watch a video about the starter program now!

New career at 50 - ideas for business models

Here are 3 ideas for online business models that match the solo entrepreneur:


Consulting and coaching are business models in which an individual or company provides expert advice and guidance to clients to help them achieve specific goals. Consulting tends to be more focused on business strategy, while coaching is more focused on personal or professional development. Successful consultants and coaches often have a high level of expertise in a particular industry or field and are skilled at communicating and building relationships with clients. Consulting and coaching businesses used to rely on networking and referrals to find new clients. Now they rely on digital marketing channels, to establish their expertise and reach a wider audience.

Affiliate marketing:

Affiliate marketing is a business model in which an individual or company promotes another company's products or services and earns a commission for any resulting sales. Affiliates typically use their own website, blog, or social media channels to promote products, and can earn commissions through a variety of methods, such as pay-per-click, pay-per-lead, or pay-per-sale. Successful affiliate marketers often have a deep understanding of a specific niche or industry and can create valuable content that resonates with their audience.


E-commerce is an online business model where products or services are sold directly to customers through a website. E-commerce businesses typically maintain an inventory of products, handle payments, and manage shipping and returns. Key characteristics of e-commerce include a strong focus on customer experience, competitive pricing, and efficient supply chain management. Successful e-commerce businesses often leverage digital marketing channels like social media and search engines to drive traffic to their websites

All these business models are covered by the starter program. In the beginning, it is important to be open to all new possibilities. But as soon as you have gone through the starter program you will know where to focus first.

I have to add (with a smile) that you will be inspired much more than you expected and you may find yourself filled with excitement and ideas for your future.😀

Content of the starter program

The starter program teaches you to market and sell a huge variation of products and services online using the business models described above. The modules are:

Module 1: Foundations

Module 2: Business Models

Module 3: Niche and Avatar

Module 4: Your Brand and Website

Module 5: Attraction Marketing

Module 6: Traffic, Leads, and Sales

Each module includes a number of self-study videos. So there is lots of flexibility. You study when you have the time.

It is the founder of the education platform who does all the teaching. His success online is a huge inspiration. He only uses proven methods.


You will learn to use AUTHORITY MARKETING which is key in your communication with your leads and customers. When you follow this method you build up a personal brand and you become over time an expert in your field. Read my article about AUTHORITY MARKETING.


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You design your learning path to match your needs

When you have gone through the starter program on my education platform you will know much better where to focus first.

I started with affiliate marketing. Now I combine the business models.

I broke down the learning path into suitable chunks not to get overloaded. I chose to learn while I was still working so in that way there was no real risk involved in my change of career. But it also took me some time to build up. That was the way I wanted it. It is totally up to you how you want to design your path.

Today I have made a total shift from a traditional job to the digital economy.

What is your next step?

Have you thought about how you want to spend your senior years? Do you have a passion or skill that you'd like to pursue? My advice is to start already now. Online business offers the flexibility and opportunity to do just that. It may take time to build your online platform, but the learning journey is rewarding and fulfilling.

Don't let the fear of technical skills hold you back. The training I took was designed for people with no tech background, so anyone can do it. Yes, it does require an investment in yourself, but it's worth it. Investing in your future is never a waste.

Click on the button below to watch the introduction to the starter program. Don't let your age limit your possibilities, the future is yours to create. Utilize the wealth of experience and knowledge you have and make a positive impact on others through your online presence.

Watch a video about the starter program now!

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Read the PROS and CONS

Pros Consulting/Coaching

  • High earning potential: Consulting and coaching services can command high fees, especially if you have specialized knowledge or experience in a particular industry. Scaling your sales is possible when you build digital assets such as online courses. You can sell digital assets without being present. it is all automated.
  • Flexibility: You can work with clients remotely from anywhere, which provides a lot of flexibility.
  • Fulfilling work: Consulting and coaching is very fulfilling work since you're helping people overcome a problem using your expertise.

Cons Consulting/Coaching 

  • Building a reputation: It can take time to build a reputation and establish yourself as an expert in your field, which can impact your ability to attract clients. However, if you use AUTHORITY MARKETING you will over time become a trusted expert.
  • Client acquisition: Consulting and coaching businesses still in some cases rely on referrals and networking to find clients, which can be challenging when you're just starting out. However, by using modern digital tools you don´t have to chase your customers anymore. They come to you. What a change.
  • Time management: Consulting and coaching require time management skills to balance the needs of multiple clients and ensure you're delivering high-quality work. By using modern ways of setting up meetings and communicating with your clients you have much more flexibility and you decide when to make yourself available. It does take time to set up the business.

Pros Affiliate marketing:

  • Low startup costs: Affiliate marketing is a low-cost way to start a business since you don't need to create your own product or service.
  • No inventory: Since you don't need to manage inventory, you can focus on creating content and promoting products.
  • Passive income potential: Affiliate marketing can generate passive income once you've created valuable content that continues to attract traffic and generate sales.

Cons Affiliate Marketing:

  • Dependence on the product/service: Your success as an affiliate marketer is dependent on the product or service you're promoting, so you need to be selective and only promote high-quality offerings.
  • Limited control: As an affiliate marketer, you have limited control over the product or service you're promoting, which can impact your reputation and earnings.
  • Time-consuming: Creating valuable content that attracts traffic and generates sales can be time-consuming, especially when you're just starting out.

Pros E-Commerce:

  • Low startup costs: You can start an e-commerce business with relatively low upfront costs, compared to a traditional brick-and-mortar business.
  • Scalability: E-commerce businesses can easily scale up or down depending on demand, without needing to invest in physical infrastructure.
  • Flexibility: As an e-commerce business owner, you can work from anywhere and have more flexibility with your schedule.

Cons E-Commerce:

  • Competition: There is a lot of competition in the e-commerce space, so it can be difficult to stand out and attract customers.
  • Technical knowledge: Running an e-commerce business requires some technical knowledge, such as setting up a website and managing inventory.
  • Customer service: E-commerce businesses need to provide excellent customer service to maintain customer loyalty and handle returns and refunds.


Starting a new career at 50+ by going online is possible if you are open to learning new skills. Personally, I am very inspired by being part of the modern ways of running online businesses. When I see how the World around me develops I am glad that I can say, I am part of the new online trends. I don´t want to be left behind.

The old ways of doing marketing were only for bigger companies who would buy ads on TV, billboards, magazines, newspapers, etc. Those days are over. Now we use the modern way, where we use digital tools available to all of us. That is such a powerful change.

The three business models that I have introduced to you cover most of the business types that are started by solo entrepreneurs. So you are well covered.

The most important and crucial factor for your success online is your mindset. Mindset is everything. The willingness to keep going when you feel stuck. The willingness to reach out for help when you need it. Just know this: You do not have to do this on your own. The platform has many members and you will be part of a positive group of people seeking growth in their lives. If personal growth is key for you then the online business could be what gives you a new career at 50+. Thanks for reading.

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Get excited: Watch right now a video presentation with my mentor. He is the founder and expert behind the education platform that I have used for more than two years!

If you want to see the man himself who has taken "starting an online business from scratch" to the next level just click on the green button.

After the in-depth explanation about the starter program, you will be invited to join the program. Hope to see you there!


You don´t need much to get started!